Billy Mays passed this week and it’s not just sad, but perhaps the end of an era. Mays said, “I was the last guy trained on the Atlantic City Boardwalk.” This post isn’t so much about the passing of Mr. Mays, who was a pro of his craft and will be missed, but more about the changing of theĀ guard, from “pitch” selling to consultive assistance.
As I’ve trained sales teams in the US, I’ve taught the different styles and approaches that . . .
Continue reading “Did the Era of the Pitch Pass with Billy Mays?”

