Here is part two of my blog series focused on sales and social media. This deals with the way we go about finding new business and amount of energy we spend on herding leads in.

#2 FINDING PEOPLE WHO ARE INTERESTED IN YOUR PRODUCT/SERVICE

While developing a sales team for a certain company, I remember an exec (who had NO sales exp.) asking me, “How, with sales down, can we not try to win every sale? We should be doing everything we . . .

Continue reading “5 Ways Social Media Changed The Sales Game (#2)”

After a decade in sales, I’ve encountered only two real game changers out there. In a series of short blogs, I’m going to talk about the latest and my favorite game changer, social media / networking and how a sales professional can change out their old ways for somethings new. Let’s cover the NUMBER ONE thing sales people would love to change about sales…

#1 COLD CALLING

You’re told in sales that cold calling is a CDB (Cost of Doing Business). I’m the honest . . .

Continue reading “5 Ways Social Media Changed The Sales Game (#1)”